Earlier this year, I had an experience with a business that inspired me to provide some feedback. I reached out, leaving a voicemail, but no response ever came. I then decided on another route; I posted a review. Fast forward four months, I get a notice from Google informing me that my review had received … Continue reading The Power of the Pen (Keyboard); Its’ reach is more persuasive than ever.
An axiom, if ever there was one. But what if customers see problems with your business that you do not? As customers, we have all had moments where we wonder "where’s the manager" and "can't they see what I’m seeing." Not knowing or not seeing the business through the eyes of the customer can negatively … Continue reading You Don’t Know, What You Don’t Know.
As if making it through the first pandemic in over a hundred years hasn’t served up enough curveballs to businesses, we are now seeing another unexpected oddity – the lack of workers wanting to return to work. Any passing overview of the labor landscape across the country and one can easily see the mounting labor … Continue reading Poor Customer Service in 2021 – Lack of Staff is No Excuse
How Machine Learning Enriches Customer Feedback The terms “machine learning” and “AI” are being used more frequently. They are two terms that are often used interchangeably in marketing. Sci-Fi movies often depict AI as some machine, the all-knowing oracle, capable of answering all questions posed by the film’s human cast members. While there will be … Continue reading A Crash Course in Machine Learning