An axiom, if ever there was one. But what if customers see problems with your business that you do not? As customers, we have all had moments where we wonder "where’s the manager" and "can't they see what I’m seeing." Not knowing or not seeing the business through the eyes of the customer can negatively … Continue reading You Don’t Know, What You Don’t Know.
Tag: Marketing
June 20 – Who Are Your First Responders for Customer Care?
Who Are Your First Responders for Customer Care? The term “first responder” has gained a high-level of respect. It doesn’t single out a particular type of public servant. Instead, it is all-inclusive of those who are most likely to be the first on the scene of an emergency. In some instances, the first response comes … Continue reading June 20 – Who Are Your First Responders for Customer Care?
Customer Communication: The Key to Who Survives the Economic Crisis
The Key to Who Survives the Economic Crisis What will the “new normal” look like? That’s the big unanswered question. There may be some who still think that life will gradually revert to what it was B.C. (Before COVID). But the realists among us understand that any major crisis leaves a permanent mark on our … Continue reading Customer Communication: The Key to Who Survives the Economic Crisis
The Importance of Responding Quickly to Customer Feedback
Customer feedback can be negative or positive. Regardless of which it is, the customer has taken the time to express their opinion to you. If you acknowledge their communication about your business or product, they feel heard and valued. And since an unhappy customer is more likely to leave feedback than a happy customer, you … Continue reading The Importance of Responding Quickly to Customer Feedback
Are Customer Service Response Rates Hurting Your Business
What Happens When a Customer’s Request or Complaint Is Ignored? Speed and convenience are both highly valued by today’s consumers. We want it fast, and we want it easy. In 2011, Oracle reported that 50 percent of consumers gave a brand just one week to respond to an inquiry before they stop doing business with … Continue reading Are Customer Service Response Rates Hurting Your Business
The diminishing value of Customer Surveys -Survey Fatigue – It’s Real
Survey Fatigue - It's Real It's something everyone can relate to - SURVEY REQUESTS. It's impossible to avoid them. Whether you do business in person or online, survey requests are inescapable. They clutter receipts, flood inboxes, and popup on websites. Even routine doctor visits are followed up with a request to fill out a survey. Intense competition across all … Continue reading The diminishing value of Customer Surveys -Survey Fatigue – It’s Real